8 things you should know about Customer 360

For a topic as hot as Customer 360 is, it’s strange that the web is so devoid of helpful information. Sure, plenty of vendors have documents that claim they can deliver it. But apparently few are willing to provide information that helps you wrap your head around exactly what Customer 360 is and how to make it happen. We’ve been focused on the research, development, and delivery of the technologies…

Data first (part 3): Make the most of your fragments

Customer 360, Single Pane of Glass–whatever you want to call it, it promises to integrate all of your data into a single, unified display. Everyone wants it, and with good reason. Here’s what no one’s willing to admit: Customer 360 is easy when you have a single system full of pure, harmonious, complete data, but very few businesses have that. And getting Customer 360 out of messy, conflicting, fragmented systems…

Hello, (Big Data) World.

If you were to ask me in conversation what MIOsoft does, I’m sure I would include the term “big data” by accident. I’ve avoided the term “big data” in my own lexicon recently because of its overuse in marketing and media, but there’s actually an impressive degree of accuracy in describing MIOsoft as a big data company. In 1998, MIOsoft’s goal was to create the technology necessary to efficiently combine…